September 23, 2004

GLENN REYNOLDS --
CBS, like most broadcast networks .. is staffed by people who lean Left and who don't like Bush. That makes them disposed to find even obviously bogus claims about Bush .. credible, despite the evidence. Worse yet, they tend to talk mostly with people who share their beliefs. The result is an insular culture, rife with the prejudices of the New Class, which believes all sorts of absurdities and peddles them to the public in the sometimes honest, if often unfounded, belief that they are true. Even when they are exposed as false, the response is often to assert, as Rather did for a while, that the story may have been false, but that it was justified because the underlying point .. is nonetheless true. After all, everyone they talk to thinks so.

If there's an analogy to this phenomenon, it's probably the open-source software movement, which tends to produce far more reliable products via the same process of distributed criticism and relative freedom from groupthink. But I'm afraid that the internet's threat to cocooned old-media organisations is far greater than the threat that Microsoft poses to Linux. That's because writing software is hard. Journalism -- particularly journalism practised as it's practised at CBS .. is easy. Those who have lived within the comfortable big-media cocoon have done so not because they possess unusual talents, but because they have had access to the tools for disseminating news and opinion, tools that were until recently so expensive that only a favoured few could use them. They had the megaphone; the rest of us did not. Those days are over. Nowadays everyone has a megaphone and those with something interesting to say often discover that their megaphone can become very large, very fast. Meanwhile, those in the legacy media are discovering that their megaphones are shrinking as the result of journalistic self-abuse. With the tools now available to everyone, the biggest asset is credibility, something they have already squandered in the belief that no one would know the difference.

More here. Posted by Greg Ransom | TrackBack